Growth Marketing Lead

About the company

Our client is a fast-growing software company.

The role

Raydar is recruiting for this role on behalf of our client. Lead the top-of-funnel marketing work for a software company, building organic reach through search, content, community and high-visibility campaigns. The role turns engagement into qualified leads and works with the sales team to keep lead quality high.

What you'll do

- Shape and run organic search work to increase visitors arriving from unpaid results.

- Develop bold campaigns that mix editorial work, partnerships with creators, launch activity and physical advertising.

- Turn signals from community activity and product use into leads that sales can act on.

- Organize the coming public debut, from preparation through delivery.

- Partner with the sales team so leads move over smoothly and stay high quality.

Requirements

What we're looking for

- Two to five years in growth marketing, ideally with time at a fast-moving startup.

- Hands-on results in search, content or creative campaign work, rather than mainly paid performance marketing.

- Able to shape a loosely defined objective into a plan and deliver it with light direction.

- Able to work on site in San Francisco five days a week.

- Has taken part in a rapid growth phase at an earlier-stage company.

Bonus points

- Marketing experience with developers or technical buyers, or familiarity with growth driven by product use.

- Prior time at a startup during a major growth phase.

- Knowledge of building engagement in open technical communities.

- Background in open source or community-driven go-to-market work.

Benefits

Compensation and benefits

- Base salary: USD 150,000 to 200,000 per year

- Health, dental and vision coverage

Location and work model

- San Francisco, California, United States

- On-site, five days per week in office

- Full-time