Marketing Planning Associate - CA

[Position]

Marketing Planning Associate (CA)

Location: Rancho Cucamonga, CA (Onsite)

Job Type: Full-time (Non-exempt)

Salary : 59K-61K as base

Full benefit

[About Our Client]

Well known Korean food industry

Our vision is to become a global food company that provides a wide variety of unique and excellent quality products. We are committed to reach our vision with the focus on the most important part of the company: the consumers. We pursue health and happiness of our consumers under our global slogan, “Better Foods & Services for Better Life.” With an endless effort in product development and customer service, we strive to improve health and lifestyle of our consumers all around the world. Through the continuous efforts of strategic sales operation and the commitment to provide better products and services, today, Our products are available in most retail outlets throughout North America and over 80 countries around the world!

[Job Description]

• Support overall brand management for the brand portfolio, including brand identity development and strategic communication direction.
• Assist in new product development (NPD) and manage the product launch process from planning through commercialization (CR, commercialization documents, pricing approval, DR).
• Manage Product Lifecycle Management (PLM) activities, including SKU code management, product specification maintenance, and periodic SKU discontinuation processes.
• Conduct market research and consumer insight analysis to interpret consumer trends and competitive market dynamics.
• Perform data analysis on sales, profitability, and financial performance using Excel and internal systems (BW, SAP, Circana/Tableau).
• Support development and review of annual, long-term, and short-term marketing plans to drive brand growth.
• Coordinate cross-functional communication with sales, SCM, and design teams for new product launches and follow-up.
• Assist with brand marketing activity documentation and history management by brand.
• Prepare logical, structured reports and presentations for business strategy and performance reviews.
• Support team publications and materials, including the LA weekly newsletter and product catalog management.
• Other special projects as assigned

Requirements

• 0-3 years of relevant experience
• A Bachelor's Degree in Marketing, Business Administration, or related field Preferred
• Comprehensive understanding of branding and marketing principles
• Proficiency in Microsoft Excel for data-driven financial and sales analysis (demonstrated through major, certification, or experience)
• Strong market and consumer insight; ability to interpret consumer trends and competitive dynamics
• Composed yet proactive communication skills
• Authorized to work lawfully in the United States

Benefits

• 100% coverage for Medical, Dental, Vision, and Life Insurance (Fully paid by company)
• 401K Matching up to 4%
• Cellphone Allowances
• Mileage reimbursement
• Employee Discounts
• Paid Vacation
• Paid Sick Days
• 10 Paid Holidays
• Paid Bereavement Leave
• Employee development program
• On-Job Training Program
• Career-Path
• Lunch Catering for employees
• Various Team building programs
• Health Wellness