E-Commerce Marketing Manager

Designation - Ecommerce Marketing Manager

Location - Mumbai (Goregaon West)

5 Days working

Qualification - Any Graduate

Experience - 5 years Minimum

About Rentokil PCI

Rentokil PCI is Indias leading pest control service provider and a Rentokil Initial brand. Formed in

2017 through a joint venture between Pest Control India and Rentokil, it operates across 300

locations, aiming to set new standards in customer service. The company focuses on

industry-leading operations through best practices, innovation, and digital technologies. In 2024,

Rentokil PCI strengthened its market leadership by acquiring HiCare, expanding its services and

footprint further.

For more details: https://www.rentokil-pestcontrolindia.com; www.pci-hicare.com

About the Role:

• The Manager - E-Commerce Marketing Procurement is responsible for day-to-day

operations activities of an e-commerce business, including the development, management,

and optimization of the online store

• The person will report to the General Manager - E-Commerce Business. The incumbent will

have to work as part of a multi-functional team and this involves collaboration with the

internal team and external stakeholders.

Job Responsibilities:

• Driving sales performance, analyzing past performance, and setting realistic targets
• Ensuring the online experience is user-friendly and on-brand, and managing customer
• retention and loyalty programs
• Spearheading digital marketing efforts, and analyzing competitors to identify opportunities
• and threats
• Making decisions about products, pricing, and promotions
• Writing management reports on sales performance, and presenting insights to
• stakeholders
• Using historical data to forecast future trends
• Conducting experiments to test different website elements, marketing campaigns, or
• pricing strategies

Key Result Areas:

• E-Commerce Sales Performance Management
• Online Store Optimization & User Experience
• Data Analytics & Performance Reporting
• Digital Marketing & Traffic Growth
• Paid Campaign Management (PPC, Social & Display Ads)
• Email Marketing & Customer Retention
• Product, Pricing & Promotion Strategy
• Catalog & Product Merchandising Management
• Marketing Automation, CRM Integration
• Inventory Visibility & Order Fulfillment Efficiency
• Customer Acquisition & Lifecycle Management
• CRO, ROI & ROAS Optimization and Competitive Analysis

Competencies (Skills essential to the role):

• Expertise in Performance Marketing
• E-Commerce Business Acumen
• Digital Marketing Expertise
• Excellent Communication Skills
• Data Analysis & Analytical Thinking
• Leadership Skills
• Stakeholder Management
• Project & Time Management
• Customer-Centric Mindset & Market Intelligence
• Conversion rate optimization
• Prior knowledge of Web analytics
• Strategic Thinking & Planning

Other Requirement:

• Proven experience in digital marketing, AMS, and Performance Marketing.
• Working knowledge of AMS (Advertising Management Systems) and experience managing

online marketplace advertising campaigns is desirable.

• Proficiency in Microsoft Office Suite, particularly MS Excel, PowerPoint, and Word.
• Basic knowledge of Adobe Acrobat for document editing and management is preferred.
• Understanding of digital marketing tools and analytics platforms (e.g., Google Analytics,

marketing dashboards, or campaign tracking tools) is desirable.

Role Type / Key working relationships:

• People Manager
• Internal team
• External stakeholders

Interested candidates can share resume on

alfeeya.siddiqui@rentokil-pci.com

Contact - 9322881417